Brand Guide
Wavos.ai Brand Guide
Everything you need to represent Wavos accurately — logo files, colors, typography, and usage guidance for press, partners, and internal use.
Logo
The Wavos mark is a stylized "W" rendered in white on our signature cyan-to-blue gradient. Use the icon on its own for avatars and app-style placements, and the full wordmark lockup whenever there's room to spell out the name. Always use the files below — do not recreate or redraw them.
App icon
Wordmark lockup
Do
- Use the logo at its original aspect ratio
- Keep clear space around the mark equal to roughly 25% of its width
- Use the rounded-square icon on both light and dark backgrounds
Don't
- Stretch, skew, or rotate the logo
- Change the gradient colors or recolor the mark
- Place the logo on busy photographic backgrounds
Colors
Our palette centers on a cyan-to-blue gradient, paired with a deep navy and warm off-white for structure.
Brand gradient
Electric Cyan
#3DEBFF
Royal Blue
#0A66FF
Brand Gradient
#3DEBFF → #0A66FF
Neutrals & structure
Deep Navy
#0B1120
Page & Nav Background
#F8FAFC (slate-50)
Platform accents
#833ab4 → #fd1d1d → #fcb045
TikTok
#010101 → #69C9D0 → #EE1D52
#0A66C2 → #004182
Typography
Inter is our sole typeface across product and marketing — clean, highly legible, and versatile across weights.
Heading / Bold
Automate your growth.
Subheading / Semibold
Content → Conversations → Conversions
Body / Regular
Generate carousels with AI, schedule them to post automatically, then let Wavos handle the engagement — all on autopilot.
font-family: 'Inter', sans-serif
Voice & Tone
We write like a sharp, confident creator — never corporate.
Direct
Short sentences. No fluff. Say what the product does plainly.
Confident
We know automation works — write with certainty, not hedging.
Creator-first
Speak like a peer who builds content, not a SaaS sales rep.